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Customizing your résumé demonstrates your
✳️interest in a job
✳️shows commitment and effort on your part.
You must tailor your resume to the job at hand as your resume is your marketing document.
It’s the difference between seeing a car commercial on television and having one show up in your Facebook feed. One is geared towards a large audience of viewers — the other, presumably, is more targeted to meet your specific interests in a vehicle. In a similar way, a customized résumé demonstrates the alignment between what the company wants in their next hire, and the exact skills, experience, and education you have to offer.
Estimates are that 99 percent of larger companies use applicant tracking system (ATS) software to screen résumés.
Ideally you are not only customizing your resume, you are also optimizing it for the Application tracking system. There may be rare cases where a generic resume may work but clients who want to minimize the risk of being rejected by the ATS and recruiters should be customizing their resumes for the very specific job they are applying to.
The process of customizing your résumé starts with your professionally written document.
Most résumés can be customized to target similar roles within the same industry. For example, you have a resume for a Clinical documentation improvement job and you want to now apply for a UM position. The resume can be easily customized to show a better fit and should be done before you hit the submit button.
